BBC Sounds Read this Guardian feature on the launch of BBC Sounds and answer the following questions: 1) Why does the article suggest that ‘on the face of it, BBC Radio is in rude health’? It talks about having dozens of stations reaching more than 34 million people a week whereas BBC 2 reaches 15 million listeners a week. 2) According to the article, what percentage of under-35s used the BBC iPlayer catch-up radio app? 3% of under-35s use the iPlayer catch-up radio app. 3) What is BBC Sounds? It is a new app and website that brings radio livestreams, catch-up services, music mixes and podcasts together. 4) How do audiences listen to radio content in the digital age? People listen to radio through Spotify and via voice assistants such as Amazon Alexa. 5) What does Jason Phipps suggest is important for radio and podcast content aimed at younger audiences? He suggests how they need to reconsider the entire tone of how the BBC tells s...